B2B Complex System
B2B Complex System
NINA Manager
NINA Manager
NINA is a smart liquor pourer that locks onto any bottle, allows paying for the exact amount poured.
NINAs are deployed across stadiums and VIP venues. Clients scan a QR code, select their spirit, and pour their drink on demand.
Designed for speed in chaotic environments.
NINA is a smart liquor pourer that locks onto any bottle, allows paying for the exact amount poured.
NINAs are deployed across stadiums and VIP venues. Clients scan a QR code, select their spirit, and pour their drink on demand.
Designed for speed in chaotic environments.
NINA is a smart liquor pourer that locks onto any bottle, allows paying for the exact amount poured.
NINAs are deployed across stadiums and VIP venues. Clients scan a QR code, select their spirit, and pour their drink on demand.
Designed for speed in chaotic environments.
6 months
6 months
CTO, Developers, Operations Team
CTO, Developers, Operations Team
Stadiums, Hotels, VIP Lounges
Stadiums, Hotels, VIP Lounges
Application Map
Application Map
Application Map
Application Remake
Application Remake
- The platform required a reform. Its scope was changed from alerts system to a full on device management system.
- The platform required a reform. Its scope was changed from alerts system to a full on device management system.
- Clients needed a way to know the devices' status anytime and anywhere.
- Clients needed a way to know the devices' status anytime and anywhere.
- The focus shifted to dashboards, insights and quickly scannable items, and drift away from an alerts system.
- The focus shifted to dashboards, insights and quickly scannable items, and drift away from an alerts system.
My Role
My Role
- Sole product designer in an agile environment, working directly with the CTO and CEO with end-to-end ownership.
- Sole product designer in an agile environment, working directly with the CTO and CEO with end-to-end ownership.
- Collaborated with the engineering teams to balance feature ambition with technical constraints and hardware limitations.
- Collaborated with the engineering teams to balance feature ambition with technical constraints and hardware limitations.
- Conducted user interviews and stakeholder sessions with Operations teams to validate design decisions and inform product priorities.
- Conducted user interviews and stakeholder sessions with Operations teams to validate design decisions and inform product priorities.
User Personas
User Personas
- High engagement - venue operators that monitor NINAs across their venues, require quick status updates and make a lot of actions regularly on the app.
- High engagement - venue operators that monitor NINAs across their venues, require quick status updates and make a lot of actions regularly on the app.
- Low engagement - Venue managers who interested in revenue and consumption patterns. Mostly enter the home page only for a quick view.
Product Discovery
Product Discovery
- Venue operators required rapid status checks and quick actions during high-volume service periods.
- Venue operators required rapid status checks and quick actions during high-volume service periods.
- Stakeholders needed the platform to demonstrate NINA's ROI and revenue impact to potential clients.
- Stakeholders needed the platform to demonstrate NINA's ROI and revenue impact to potential clients.
- User research revealed a clear task hierarchy: high-frequency maintenance actions versus lower-frequency configurations.
- User research revealed a clear task hierarchy: high-frequency maintenance actions versus lower-frequency configurations.
Real-life Station
Real-life Station
- Operators have to have an on-the-go platform while moving between stations, fixing issues.
- Operators have to have an on-the-go platform while moving between stations, fixing issues.
- Tasks like replenishing liquor, recharge device, network errors occurs quite often.
- Tasks like replenishing liquor, recharge device, network errors occurs quite often.
- The app should assist operators with issue analysis and quick solution executions.
- The app should assist operators with issue analysis and quick solution executions.
Redesign of The Home Screen
Redesign of The Home Screen
Redesign of The Home Screen
Before
Before
After
After
Issues
Issues
Outdated Interface
Outdated Interface
Text-heavy and visually dated, creating immediate cognitive overload.
Text-heavy and visually dated, creating immediate cognitive overload.
Irrelevant Metrics
Irrelevant Metrics
No visual hierarchy or actionable patterns, forcing operators to manually scan for urgent issues.
No visual hierarchy or actionable patterns, forcing operators to manually scan for urgent issues.
Lacks Simplicity
Lacks Simplicity
Not optimized for mobile contexts that venue operators needed - like quick status checks.
Not optimized for mobile contexts that venue operators needed - like quick status checks.
Focuses on Problems
Focuses on Problems
The home screen highlighted system alerts, priming operators to expect issues than actions.
The home screen highlighted system alerts, priming operators to expect issues than actions.
Solutions
Solutions
Modern Look
Modern Look
Refined color contrast and card layouts reduce noise and improve hierarchy.
Refined color contrast and card layouts reduce noise and improve hierarchy.
Minimize Attention
Minimize Attention
KPIs in a top widget for quick tracking and color-coded status indicators fo rapid venue assessment.
KPIs in a top widget for quick tracking and color-coded status indicators fo rapid venue assessment.
Improved Architecture
Improved Architecture
Three separate scrollable sections that declutter the interface and center high frequency tasks.
Three separate scrollable sections that declutter the interface and center high frequency tasks.
Component System
Component System
The most-trafficked screen is to highlight revenue and operations first, to prime problem-solving.
The most-trafficked screen is to highlight revenue and operations first, to prime problem-solving.
Device Management
Device Management
Device Management
The Devices Page
The Devices Page
- The interface mirrored the physical NINA stand for quick scanning the app along the stand.
- The interface mirrored the physical NINA stand for quick scanning the app along the stand.
- Information hierarchy prioritized 2 main operations: swapping depleted bottles and low battery devices.
- Information hierarchy prioritized 2 main operations: swapping depleted bottles and low battery devices.
Bottle Service
Bottle Service
Bottle Service
Bottle Service Page
Bottle Service Page
- A guest calls an operator and pays for every drink in the room to enjoy, like an open tab.
- A guest calls an operator and pays for every drink in the room to enjoy, like an open tab.
- Guests no longer need to use the application to pour, since another guest pays for the drinks.
- Guests no longer need to use the application to pour, since another guest pays for the drinks.
- Bottle images are important to quickly identify drinking trends.
- Bottle images are important to quickly identify drinking trends.
- It's crucial to let operators know the consequences of stopping Bottle Service.
- It's crucial to let operators know the consequences of stopping Bottle Service.
Tab Management
Tab Management
Tabs
Tabs
- Operators can view tabs and their status.
- A guest calls an operator and pays for every drink in the room to enjoy, like an open tab.
- A guest calls an operator and pays for every drink in the room to enjoy, like an open tab.
- Clientele can be treated with discounts and refunds when needed.
- Guests no longer need to use the application to pour, since another guest pays for the drinks.
- Guests no longer need to use the application to pour, since another guest pays for the drinks.
